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Research papers

Computer assisted interviewing in a face to face situation

After the introduction of CATI and other computerised data collection methods, personal interviewing became somewhat neglected and, consequently, was believed to be less efficient. With computer assisted interviewing in a face-to-face situation,...

Catalogue: ESOMAR Congress 1987
Authors: Robbert D. W. Baden, Elzo M. Boerema, Emiel P. M. Bon
Company: NIPO
September 1, 1987
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Citation

Baden, Boerema and Bon (1987a, September 01). Computer assisted interviewing in a face to face situation. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/computer-assisted-interviewing-in-a-face-to-face-situation


Research papers

Some results and experiences of a new consumer panel technique

The modem means of tele-communication and the rapidly decreasing prices of home computers allow for a new method of consumer panel research: tele-interview. Consumers are being interviewed following a very user friendly procedure which requires per...

Catalogue: Seminar 1987: Improving The Use Of Consumer Panels For Marketing Decisions
Authors: Emiel P. M. Bon, Leo van Doorn
Company: NIPO
June 15, 1987
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Citation

Bon and van Doorn (1987a, June 15). Some results and experiences of a new consumer panel technique. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/some-results-and-experiences-of-a-new-consumer-panel-technique